Penn State

Following a university-wide rebrand, we worked with Penn State World Campus on an OOH brand activation. The campaign was university’s first brand activation that adhered to their new brand guidelines. Creative from this campaign was featured in three major metros: Philadelphia, Pittsburgh and DC.

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Every brand has a story.
What’s yours?

Still reading? Might we suggest…

“Are you kidding? There is no one more worthy of holding your brand identity in their hands than Soul&Story. You’ll be happy. You like being happy don’t you?”

  • Mike, Soul&Story Client